VIENNA, VA, May 17, 2024 -- The American Boiler Manufacturers Association (ABMA) has promoted marketing director Shaunica Jayson to the newly created role of Vice President, Membership and Marketing. This promotion was effective May 1, 2024.
Since joining ABMA in 2017, Jayson has grown into an integral ABMA team member, partnering with President & CEO Scott Lynch on all levels to advance the association. She brings a strong dedication to ABMA and was a key contributor this spring to the success of BOILER 2024 in Denver, which included the launch of the new group Women in the Boiler Industry (WIBI). "Shaunica has an unending passion for her work and is always seeking to create enhanced value," said Lynch. "She has revolutionized ABMA’s marketing efforts and grown our digital presence to reach well beyond our membership. Shaunica has also played a key role in member recruitment resulting in a record number of members this past fiscal year."
In her new role, Jayson will oversee all facets of membership beyond recruitment and focus on enhancing the value of ABMA’s member programs.
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